"Annie has a remarkable talent for sifting through a brand’s messiness and distilling what matters most into words that are clear, succinct, and prompt action. If I could hire her full time, I would."
Devon Reynolds, Creative Strategist & Growth Consultant, Bell Curve Growth Marketing Agency
You’re great. But let's address the elephant in the room. Similar products exist, and they’re good, too.
Why should customers choose you? What’s the one primary value worth betting your entire messaging strategy on? Your customers need to know, otherwise, they'll move on.
Using customer interviews, we'll pull out the one big idea that’s been there all along.
Your customers will surprise you. That's why they're the single most-inspired source for your new messaging strategy.
Warner Bros./Universal Pictures
"This is the fun part, Sweetheart."
- Dusty, Twister
"Annie sees the gaps between where you are and where you ought to be, then gets you there by advocating for your customer. If your goal is to improve your brand messaging, take your hands off the wheel and trust her to steer."
Joe Bellavance, Founder, Slice Content
Choose from customized brand messaging, brand voice, or combo packages.
Choose from three brand messaging services designed to help you meet your goals.
Already have a defined voice, or creating from scratch? These two packages got you covered.
Messaging & voice—combined into one time and cost-saving package. (If this package were a drink, it'd be all straight, no chaser.)
I also completed brand voice training from today's experts to help clients stand out in competitive markets. I can help you create a brand voice from scratch or document an existing voice so marketers can hand off a voice guide to any freelancer or content creator. This way, you can grow a team of writers without compromising your voice or spending hours editing other writers' work.
Copy Salt's messaging & brand voice services fit together by design. Together, we can create a brave brand messaging strategy and build your authority with a memorable voice.
Q: Do you offer regular copywriting services?
A: Yes! I take on strategic copywriting projects like:
Q: Do you work with agencies & consultancies?
A: Sure do! Lots of 'em.
If you're like: Annie, I still have no idea what I need, just send me an email.
Annie Obergefell is a B2B messaging & brand voice strategist, copywriter, and founder of Copy Salt. Her specialties include brand messaging and voice development for direct clients, advertising agencies, and consultancies.
Have a brand messaging, voice, or content project? Let's talk.
