What could be better than a clear messaging strategy? How about a fresh, memorable brand voice to bring that new messaging to life?
Not just any voice, one that's designed to fill a void in the market, build credibility, and grow brand awareness for years to come. When it comes to brand messaging & voice, the whole is greater than the sum of its parts.
In the Unskippable Brand Messaging Strategy Guide, I’ll interview your customers to find out what’s right, what’s wrong, and what’s missing from your messaging today. You'll receive a guide that outlines a messaging strategy to test in the market.
A recognizable brand voice reinforces the connection between your company and its customers. In a saturated market, a clear brand voice, especially when adopted early on, can be a huge lever in building brand awareness. In this package, we’ll define your voice and create a guide any writer can use as you grow your team.
The level of detail we go into will blow your mind.
ALL TOGETHER NOW
The Unskippable Brand Builder package includes everything in the following:
$10,000 $12,000
The work that goes into mapping the DNA of your brand follows the same process for messaging strategy and voice. Let's make the most of it, right? One investment, and you'll do double-duty on bringing massive strategy & lifelong value into your brand.
“I knew copy and brand were important. What I didn't know was that it was possible to work with an excellent brand expert outside the organization. After several failed attempts to work with contractors, I thought it might only be possible to get brand right with an internal hire. That is, until we worked with Annie.”
Taft Love, Co-Founder Iceberg RevOps
"Annie’s ability to understand the intent behind what our clients say is top notch.”
Devon Reynolds, Creative Strategist & Growth Consultant, Bell Curve Growth Marketing Agency
"If your goal is to improve your brand messaging, take your hands off the wheel and trust Annie to steer. She asks good questions, insists on using data, and crafts copy that I wish I wrote. She recommended that we shift how we sell Slice, and her branding instincts were spot on."
Joe Bellavance, Founder, Slice Content
As a graduate of the Codex Academy, I'm one of a very small fraction of writers (less than 40!) who've learned how to codify brand voice at the highest (falsetto high) level of detail. Get a voice guide like the ones used by Ramit Sethi, Founder of GrowthLab, and online marketing expert Amy Porterfield—clients of the leaders of Codex Academy.
Annie Obergefell is a B2B messaging & brand voice strategist, copywriter, and founder of Copy Salt. Her specialties include brand messaging and voice development for clients, advertising agencies, and consultancies.
Have a brand messaging, voice, or content project? Let's talk.